Your Préféré moment
Gentle, fun, real self-care for tweens.
Our préfs
Simple, gentle, always there.
Our Vision
VEGAN
NOT TESTED ON ANIMALS
DERMATOLOGIST TESTED
The tween's moment.
“Préféré was born from a parent’s perspective. We wanted to create products we would have loved to put in our own children’s hands: safe, gentle, with no unnecessary ingredients. Because the first care experiences deserve to be nurturing. And sometimes, it’s the parents who end up adopting them for themselves too.
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“Tweens finally have their own skincare. Gentle products, designed for their skin — no need for powerful active ingredients, just simple, feel-good routines. To create genuine, fun, and lighthearted moments, alone or with their besties.
”
Watermelon Lotus Collection
Fresh, light, and delicately scented. Your new favorite collection. Melting textures, sparkling colours and a fresh, fruity fragrance!
Each Préféré product is paraben-free, mineral oil-free, and silicone-free, and dermatologically tested. Gentle ingredients for pre-teen skin. Vegan and cruelty-free.
Préféré Sets - We've thought of everything to make the evening memorable. Our pajama party sets are ready to be gifted. No need to search anymore, just enjoy the moment with your faves.